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Introducing Lens+, a new Snapchat+ experience

More than 15 million Snapchatters now subscribe to Snapchat+, our subscription tier that offers access to early and exclusive features – and now, we’re introducing a new level to Snapchat+ with Lens+.

The Snapchat Generation Report: Where Culture Gets Real

A deep dive into how the Snapchat Generation drives culture and how brands can keep up

Snap to Launch New Lightweight, Immersive Specs in 2026

We believe the time is right for a revolution in computing that naturally integrates our digital experience with the physical world.

Unlock Snapchat+ with MyMcDonald's Rewards Points

Today, McDonald’s and Snapchat announced a first-of-its-kind partnership to offer MyMcDonald’s rewards members a seriously sweet deal: a Snapchat+ subscription!

Snapchat, Everywhere!

With a new watchOS app, you can now use Snapchat across mobile, web, tablets, and Apple Watch

Introducing the Lens Studio iOS app and web tool
Snap opens new office in Paris and reaffirms commitment to French tech and creative ecosystem
Celebrating Six Months of Spectacles with New Lenses and Platform Features That Get You Outside

To celebrate six months of Spectacles, we’re announcing new Lenses and platform features, another way for AR developers to be rewarded financially, as well as sharing a candid interview featuring our CEO, Evan Spiegel, and Spectacles developer, Aidan Wolf.