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Latest Business News

Introducing Lens+, a new Snapchat+ experience

More than 15 million Snapchatters now subscribe to Snapchat+, our subscription tier that offers access to early and exclusive features – and now, we’re introducing a new level to Snapchat+ with Lens+.

The Snapchat Generation Report: Where Culture Gets Real

A deep dive into how the Snapchat Generation drives culture and how brands can keep up

Unlock Snapchat+ with MyMcDonald's Rewards Points

Today, McDonald’s and Snapchat announced a first-of-its-kind partnership to offer MyMcDonald’s rewards members a seriously sweet deal: a Snapchat+ subscription!

Snapchat, Everywhere!

With a new watchOS app, you can now use Snapchat across mobile, web, tablets, and Apple Watch

Snap opens new office in Paris and reaffirms commitment to French tech and creative ecosystem

The Gen Z Playbook

India’s first-of-its-kind index tracking the values, spending, and connections shaping Indian Gen Z

Level Up Your Brand with Snap School Sponsorships

New offering gives advertisers a powerful way to connect with Snapchat’s creator community

Introducing Sponsored AI Lenses

A new way to create immersive, generative AI advertising on Snapchat